Thursday, January 6, 2011

Creativity and innovation - Part III

Alhamdulillah, thanks to Allah for giving me another chance to breathe for another new day.

Day 3 – 3 January 2011

It was another day with Mr. Barjoyai. The best thing about today session was that we do some cooking activity. Mr. Barjoyai brought his bread factory (breadmaker) and nasi beriyani cooker that he bought from oversea. The special about those two products was that product easy to use and give us an opportunity to make nasi beriyani and bread on our own at home. The rice cooker was made from a plastic container, to cook the nasi beriyani, we simply put the entire ingredient: rice, chicken, mix vegetable, butter and the beriyani paste. Then put it in the microwave and after 10 – 20 minutes, it was done. For the bread factory, all kind of bread can be made including the pasta. We did the cooking activity together with the class session. The result was taste good.  
 

Microwave rice cooker

Bread factory

For the group activity, we need to combine our subject which is our product, the phyto-mix yogurt with any random word or object that we randomly chosen from dictionary. The random word or object that we got was coal tar. Coal tar is a tar that obtained from distilled coal for making dye and drug. So, what we going to do with those yogurt and coal tar? We decided to combine the yogurt and the coal tar to produce hair dye and shampoo since the coal tar is a black liquid, it can cover the grizzle and nutrient supply from the yogurt can thicken the hair. We also came out with the idea to make skin ointment as the yogurt will moisturize the skin. Since coal tar used to makes drug and our yogurt product is an anti diabetic yogurt, we came up with idea to produce an anti diabetic drug with yogurt flavor. So yummy!

After came up with the new combination idea, we discussed the value factor analysis (aesthetic, ergonomics and technical factors) of the new product. Then we did the blue ocean canvas strategy whereby we compare our new product with our competitors which were the Nestle yogurt and Pharmaniaga anti diabetic drug. We drew the graph that showed the comparison of our yogurt product with the competitor in term of the price, knowledge etc.

As the conclusion for today’s session, there were many new inventions and innovation product out there that I am not aware of just like the rice cooker, I never taught of I can cook rice by using the microwave. It is all about exploration. We need to explore by ourselves to discover all the new things.

                              
yogurt

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coal tar

                                                                                                                                           

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